Gee, the world of social media management services is moving fast! We’re all feeling it. Your customers sure are…

So in this fast-paced and ever-changing world, trust and the building of trust have become even more critical in decision-making processes. 

Not glitz. Not follower-counts. Not Reels views.

Trust

Your customers or clients want to feel confident and assured that the companies they interact with have their best interests at heart. That they are dealing with real people who ‘get them’. So how can you demonstrate that? and what does trust look like?

What did we change with her marketing and social media to build trust?

By using social media management services someone can get the following benefits

• More people – Reels and photos with humans, not just products.
• More Stories with calls to action to drive conversations in messages.
• Less posting – quality over quantity more time for engagement and relationship building.
• Keywords and hashtags – informing the algorithms and making search and discovery easy.
• Calls to action – driving interactions that aren’t just sales-focused.
• Functioning store – Fixed up the Meta commerce functions and made her website easier to navigate.

What is trust? (From a customer perspective)

You probably already know that trust is the foundation of any healthy relationship. This is no different when it comes to the relationship between you and your customers. 

Trust is a sense of security and comfort – your customers rely on you to deliver on your promises and meet their needs. When you do, they feel comfortable enough to buy again or to recommend you.

It’s the feeling of satisfaction – of knowing that you made the right choice. When a customer makes a purchasing decision and they are rewarded with satisfaction, value for money, their needs being met –  it deepens their sense of trust in your business and their own decision-making skills.

Why should you build trust between your business and your customers?

Repeat business – When customers trust you, they are more likely to feel satisfied with their purchase and continue to use your products or services in the future. 

Recommendations and reviews – Customers are more likely to leave positive feedback and thoughts when they feel they can trust a business to deliver on their promises. 

Credibility – if you prioritize trust in all your customer interactions you will establish yourself as credible and reliable which is pretty important when you are seeking brand loyalty and a way to differentiate yourself from your competitors.

What can you expect in return?

Repeat business – It’s a fact that when customers trust a business, they are more likely to buy from them repeatedly, recommend them to others, and remain loyal over time.

Patience and loyalty – When your customer base trusts you, you can experiment and innovate with new products and services without risking damage to your reputation or relationships.

Growth and community building – When you press all the right buttons, you will see a noticeable change in your social media and marketing results. HOW TO GET THE MOST VALUE OUT OF WORKING WITH A SOCIAL MEDIA